This Privacy Policy explains how SKYSTAR ADVISORY LIMITED (“SkyStar”, “we”, “us” or “our”) collects, uses, stores and handles personal data in connection with our website, research products, memberships and services.
We handle personal data in accordance with applicable data protection requirements, including the Personal Data (Privacy) Ordinance of Hong Kong where applicable.
Information We Collect
Depending on how you interact with SkyStar, we may collect:
- name, email address and contact information;
- account and login information;
- billing and transaction information;
- membership status and membership history;
- membership preferences and Research Preferences;
- My Library and content access entitlements;
- communications and enquiries submitted to us;
- information provided in connection with Custom Research or other services;
- website usage, device and technical information; and
- marketing preferences and communication choices.
Payment card information may be processed directly by third-party payment providers and may not be stored by SkyStar.
How We Use Personal Data
We may use personal data to:
- create and manage user accounts;
- provide membership and research access;
- determine applicable content access and download entitlements;
- process purchases and payments;
- maintain My Library;
- provide Custom Research and respond to enquiries;
- administer Research Preferences;
- operate, secure and improve our website and services;
- maintain records and comply with legal obligations;
- prevent fraud, misuse or unauthorized access; and
- send research updates, newsletters or other marketing communications where permitted.
Marketing Communications
Where required, marketing communications will be sent only with the appropriate consent or other lawful basis.
Purchasing a product or becoming a member does not, by itself, mean that you must receive optional marketing communications.
You may unsubscribe from marketing communications using the unsubscribe mechanism provided or by contacting us.
Service-related communications necessary to administer an account, membership or purchase may still be sent.
Service Providers
We may use third-party service providers for functions such as website hosting, payment processing, email delivery, analytics, account management, security and technical support.
These providers may process personal data on our behalf or in connection with their services.
We seek to use service providers appropriate to the nature of the information and services involved.
International Processing
Some service providers may process or store information outside Hong Kong.
Where personal data is transferred or processed internationally, we will take reasonable steps appropriate to the circumstances and applicable requirements.
Cookies and Analytics
Our website may use cookies or similar technologies necessary for website functionality, account access, security, preferences and analytics.
Where required by applicable law, appropriate notice or choices will be provided.
The specific technologies used may change as our website and service infrastructure develops.
Data Retention
We retain personal data only for as long as reasonably necessary for the purposes for which it was collected, including account administration, provision of purchased content, legal compliance, dispute resolution and legitimate business recordkeeping.
Different categories of information may be retained for different periods.
Security
We take reasonable administrative, technical and organizational measures to protect personal data against unauthorized access, loss, misuse or disclosure.
No online system can guarantee absolute security.
Access and Correction
Where applicable, you may request access to or correction of personal data held about you in accordance with applicable law.
We may need to verify your identity before processing such a request.
Third-Party Websites
Our website may contain links to third-party websites or services.
SkyStar is not responsible for the privacy practices of third parties, and you should review their applicable privacy policies.
Changes to This Policy
We may update this Privacy Policy from time to time.
The current version will be published on our website with the applicable “Last Updated” date.
Contact
Questions, requests or concerns regarding personal data may be submitted through our Contact Us page.